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Case Study
Path to Scalability for Affiliate Marketing Service Agency
Dynamic Business Blending Elements of Service-First Business and Two-B2B Sided Marketplace which took action at a right time.
Overcoming Operational Constrains
In order to embracing the unique market opportunity, company leaders decided to invest into a solid foundation for their operational growth - an integrated digital environment for all business lines and organizational domains.
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finally, real time and fully automated reporting for customers and internal needs.
CRM Module
Customer Relations and Account Management
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PMO Module
Project Management and Task Tracking
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Integrated CPQ Workflow
Order Management and Delivery for Both Sides of the Marketplace
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Client Services Management Capability
Professional Services Delivery for Brands (Advertisers) and Affiliates (Publishers or Platforms)
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DAM (Digital Asset Management)
Creative Asset Development and Management
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Performance Marketing
Affiliate Marketing Campaign Management
Reward Marketing is a sub-type of Performance marketing
Additional Bonuses Achieved Along with the Initial Requirements
Different systems may use varying data formats, leading to inconsistencies when data is synced.
When multiple systems update the same record simultaneously, it can create conflicts that are difficult to resolve.
Multiple systems may store the same data in slightly different formats, increasing storage costs and complicating data management.
Ensuring consistent and secure access controls across multiple platforms can be challenging, potentially leading to unauthorized access or data breaches
Keeping track of the most recent and accurate version of a record can become difficult, especially when changes are made in parallel across systems.
Business Analytics Services
Ensuring that your digital solutions align with your specific business objectives and addresses any existing gaps.
- Talent development program linked to skills matrix
- Career progression paths built around business goals
- Automated pulse surveys on employee satisfaction
- Trainings plan and certification schedule streamlined
- Curated process of defining individual goals and coaching
- On-demand feedback and performance review tools
- Recruitment strategy informed by projects pipeline
- Streamlined remote onboarding process
- GDPR compliant automated candidate screening
- Ad-hoc recruitment status reports
- Talent market and hiring success analytics
- Marketing and sales process integrated
- Landing pages and request forms
- Lead generation, nurturing and scoring
- Marketing project management integrated with product release timeline
- Project budget and expense tracking
- Contractor and vendor management platform
- Collaborative text content creation and pre-scheduled publishing
- Visual content and whiteboard tools integrated
- Convert prospect to opportunity and contact card
- Opportunity scoring and prioritization matrix
- Streamlined communication with prospect and client
- Automated renewal and invoicing
- Transparent upsell pipeline through integrated account management and customer support system
- Marketing and sales process integrated
- Landing pages and request forms
- Lead generation, nurturing and scoring
- Marketing project management integrated with product release timeline
- Project budget and expense tracking
- Contractor and vendor management platform
- Collaborative text content creation and pre-scheduled publishing
- Visual content and whiteboard tools integrated
- Convert prospect to opportunity and contact card
- Opportunity scoring and prioritization matrix
- Streamlined communication with prospect and client
- Automated renewal and invoicing
- Transparent upsell pipeline through integrated account management and customer support system
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- Time based and milestone based project budgeting
- Revenue, costs and cashflow projections based on demand pipeline
- Auto tracking of budget consumption based on timesheets, resource rates, milestones achieved, approvals, etc.
- Automated cost allocation to accounts and custom categories
- Benefit realization in real time, A/R tracking, revenue recognition, margin control